Photograph: Mario Sorrenti, Courtesy of Calvin Klein/Calvin Klein
After dropping a brand new album earlier this yr, Unhealthy Bunny is now dropping his pants. For Calvin Klein, that’s. Carrying nothing however his tattoos and a pair of briefs, he was revealed because the face of the model’s spring underwear marketing campaign on Monday, with a number of shirtless photographs of the “NUEVAYoL” singer being posted to Instagram. Let me be the primary to say thanks, Calvin.
“This has been within the works for a while now; seeing it lastly come to life has been gratifying,” Benito stated in a press launch for the marketing campaign, which was shot by Mario Sorrenti. “I’m excited and grateful for the chance to be a part of this model’s iconic marketing campaign, and attending to shoot it in Puerto Rico made it that rather more particular and real.”
The thirst for Benito on social media is as rabid as all the time, with folks commenting “RAW, subsequent query” and “simply broke up with my boyfriend” on the posts. I’m blushing simply scrolling by means of them. Fortunately for his feral viewers, the steamy photographs are accompanied by a video set to Benito’s music “EoO.” “The best and most impactful approach for me to place my signature on any challenge is all the time by means of music,” he instructed GQ. And that he did.
In line with the press launch, Calvin Klein stated the marketing campaign will seem on “high-impact out-of-home placements across the globe.” I’m hoping this implies we’ll be getting a 50-foot picture of Benito in his lingerie on the nook of Lafayette and Houston à la Jeremy Allen White. Please?
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